Artisan Complete, BroadSign and CognoVision Bring True Measurability To Retail Digital Media
June 10, 2008 - Toronto and Montreal, Canada
nCAPSULE is first fully integrated digital media deployment of facial detection technology to measure and enhance shopper engagement. Artisan Complete has launched the first installation of its groundbreaking nCAPSULE digital merchandising solution, featuring best-of-breed digital signage software from BroadSign and the first retail deployment of facial detection software from CognoVision.
The nCAPSULE is a remotely programmed digital floor display that offers push-button interactivity using BroadSign™ Suite and automated audience measurement analytics using CognoVision’s Anonymous Impression Metric (AIM) technology.
“This is a major step for our company and for our clients,” said Stephen Ghigliotty, Account Director at Artisan Live, the digital arm of retail communications provider Artisan Complete. “Artisan has always designed and manufactured great retail displays...by working with BroadSign and CognoVision we are now able to see exactly how they are working to get the attention of shoppers.”
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